Concepedia

Orsolya Sadik-Rozsnyai

OS

3

Publications

76

Citations

3

H-Index

2016

Active since

Affiliations

ESSCA School of Management(Current)

Orsolya Sadik-Rozsnyai is an author at ESSCA School of Management specializing in management, marketing, and business.

Top concepts

BusinessMarketingManagementConsumer ResearchAutonomyBrandingInnovationTechnologyValue TheoryDecision Theory

Publications per year

2016–2021

3

Publications

3

New technological attributes and willingness to pay: the role of social innovativeness

Orsolya Sadik-Rozsnyai, Laurent Bertrandias · European Journal of Marketing · 2019 · 34 citations

Consumer Uncertainty, Innovation Adoption, Digital Marketing +22

Delegating decision-making to autonomous products: A value model emphasizing the role of well-being

Laurent Bertrandias, Ben Lowe, Orsolya Sadik-Rozsnyai et al. · Technological Forecasting and Social Change · 2021 · 32 citations

Marketing, Behavioral Decision Making, Decision-making +15

Willingness to pay for innovations

Orsolya Sadik-Rozsnyai · European Journal of Innovation Management · 2016 · 10 citations

Rows per page

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