2
Publications
64
Citations
2
H-Index
2022
Active since
Affiliations
Universidad Politécnica de Madrid(Current)
Carlos Cuenca-Enrique is an author at Universidad Politécnica de Madrid specializing in consumer behavior, digital economy, and brand management.
Top concepts
FashionBrandingBusinessMarketingManagementAdvertisingCommunicationMedia StudiesPublic HealthBrand Strategy
Publications per year
2022–2024
2
2
Emiliano Acquila-Natale, Julián Chaparro-Peláez, Laura Del-Río-Carazo et al. · Journal of theoretical and applied electronic commerce research · 2022 · 41 citations · Full text
Rows per page
1–2 of 2