Concepedia
Statistics
Publications
19
Citations
723
H-Index
13
Active since
1989
Affiliations
Winthrop University(Current)
University of North Carolina at Greensboro
North Carolina State University
Miami University
Jane Boyd Thomas is an author at Winthrop University specializing in business, marketing, and consumer behavior.
Publications per year
1989–2022
Luxury fashion consumption and Generation Y consumers
Sarah Marie Giovannini, Yingjiao Xu, Jane Boyd Thomas · Journal of Fashion Marketing and Management · 2015 · 216 citations
Business, Marketing, Marketing Management +12
An exploratory investigation of the virtual community MySpace.com
Jane Boyd Thomas, Cara Peters, Holly Tolson · Journal of Fashion Marketing and Management · 2007 · 67 citations
Social Sciences, Communication, Marketing +14
Silver seniors
Jane Boyd Thomas, Cara Lee Okleshen Peters · International Journal of Retail & Distribution Management · 2009 · 65 citations
Business, Retail Management, Consumer Behavior +12
An exploratory investigation of Black Friday consumption rituals
Jane Boyd Thomas, Cara Peters · International Journal of Retail & Distribution Management · 2011 · 62 citations
Social Sciences, Social Psychology, Consumer Behavior +16
Self‐concept and the fashion behavior of women over 50
Cara Peters, Jeremy A. Shelton, Jane Boyd Thomas · Journal of Fashion Marketing and Management · 2011 · 46 citations
Social Sciences, Retail Management, Social Psychology +12
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