Concepedia
Statistics
Publications
25
Citations
845
H-Index
16
Active since
2014
Affiliations
University of Helsinki(Current)
National Consumer Research Centre
Aalto University
University of Jyväskylä
Tampere University
Salla-Maaria Laaksonen is an author at University of Helsinki specializing in communication, social sciences, and media studies.
Publications per year
2014–2025
A Call for Authenticity: Audience Responses to Social Media Influencer Endorsements in Strategic Communication
Essi Pöyry, Matilde Pelkonen, Emma Naumanen et al. · International Journal of Strategic Communication · 2019 · 210 citations · Full text
Social Sciences, Communication, Marketing +17
Opposing brand activism: triggers and strategies of consumers’ antibrand actions
Essi Pöyry, Salla-Maaria Laaksonen · European Journal of Marketing · 2022 · 59 citations · Full text
Business, Communication, Marketing +12
Broadcasting the Movement and Branding Political Microcelebrities: Finnish Anti-Immigration Video Practices on YouTube
Salla-Maaria Laaksonen, Mervi Pantti, Gavan Titley · Journal of Communication · 2020 · 57 citations · Full text
Social Sciences, Communication, Political Communication +17
The Datafication of Hate: Expectations and Challenges in Automated Hate Speech Monitoring
Salla-Maaria Laaksonen, Jesse Haapoja, Teemu Kinnunen et al. · Frontiers in Big Data · 2020 · 52 citations · Full text
Computing, Computer Science, Political Communication +17
Social Media Is Polarized, Social Media Is Polarized
Matti Nelimarkka, Salla-Maaria Laaksonen, Bryan Semaan · 2018 · 50 citations
Social Sciences, Communication, Political Communication +13
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