Concepedia

Author

Bruce G. Van den Bergh

Also Known As

Bruce G. Van den Bergh

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Publications

66

Citations

1

H-Index

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Concepts

All Affiliations

BG

About

Bruce G. Van den Bergh is an author at Michigan State University specializing in brand awareness, advertising, and interactive marketing.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Management

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Communication

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66

3

Marketing

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1

66

4

Memory

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66

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Advertising

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66

Bruce G. Van den Bergh

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1

Publications

66

Citations

1

H-Index

YearCitations

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