Concepedia
Statistics
Publications
2
Citations
48
H-Index
Active since
2019
Affiliations
University of Nottingham(Current)
Nottingham Trent University
Tolu Ajiboye is an author at University of Nottingham specializing in management, interactive marketing, and marketing.
Top concepts
MarketingManagementConsumer ResearchInteractive MarketingArtsDesignBusinessTechnologyEngineeringSocial Media
Publications per year
2019–2020
Customer engagement behaviour on social media platforms: A systematic literature review
Tolu Ajiboye, J. Harvey, Sheilagh Resnick · Journal of Customer Behaviour · 2019 · 31 citations · Full text
Customer Engagement Behaviours, Customer Satisfaction, Systematic Literature Review +14
The Smart Home: How Consumers Craft New Service Networks by Combining Heterogeneous Smart Domestic Products
J. Harvey, Mojtaba Poorrezaei, Tony Woodall et al. · Journal of Service Research · 2020 · 17 citations · Full text
Engineering, Consumer Research, Home Automation +23
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