Concepedia

María De Los M. Santos Corrada

MD

Statistics

Publications

2

Citations

76

H-Index

2

Active since

2023

Affiliations

University of Puerto Rico at Río Piedras(Current)

University of Turabo

María De Los M. Santos Corrada is an author at University of Puerto Rico at Río Piedras specializing in marketing, consumer behavior, and sustainable consumption.

Publications per year

2023–2023

2

Publications

2

An analysis of sustainable consumption practices through the role of the consumer behavior in the circular economy

María De Los M. Santos Corrada, Rafael Méndez‐Tejeda, José A. Flecha-Ortiz et al. · Journal of Consumer Behaviour · 2023 · 49 citations

, , +16

Don't make ads, make TikTok’s: media and brand engagement through Gen Z's use of TikTok and its significance in purchase intent

José A. Flecha-Ortiz, María De Los M. Santos Corrada, Evelyn López et al. · Journal of Brand Management · 2023 · 27 citations

, , +13

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