2
Publications
164
Citations
2
H-Index
2014
Active since
Affiliations
Mousumi Bose Godbole is an author at Fairfield University specializing in management, marketing, and consumer research.
Top concepts
MarketingManagementConsumer ResearchTrustEmotionBusinessPersuasionPsychologyCommunicationOnline Reviews
Publications per year
2014–2016
2
2
Judith Anne Garretson Folse, McDowell Porter, Mousumi Bose Godbole et al. · Psychology and Marketing · 2016 · 71 citations
Customer Satisfaction, Behavioral Decision Making, Affective Design +29
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