Concepedia

Marta Gasparin

MG

11

Publications

359

Citations

11

H-Index

2010

Active since

Affiliations

University of Leicester(Current)

Copenhagen Business School

Taylor's University

Marta Gasparin is an author at University of Leicester specializing in business, innovation, and strategic management.

Top concepts

BusinessInnovationManagementStrategic ManagementMarketingSocial InnovationDesignBrandingBusiness StrategyNew Product Development

Publications per year

2010–2022

11

Publications

11

Business as unusual: A business model for social innovation

Marta Gasparin, William Green, Simon Lilley et al. · Journal of Business Research · 2020 · 109 citations

Business Model, Innovation Study, Management +7

Living Twice: How a Product Goes through Multiple Life Cycles<sup>*</sup>

John K. Christiansen, Claus J. Varnes, Marta Gasparin et al. · Journal of Product Innovation Management · 2010 · 36 citations

Value Theory, Consumer Research, Life Cycle Management +21

The Business School in the Anthropocene: Parasite Logic and Pataphysical Reasoning for a Working Earth

Marta Gasparin, Steven D. Brown, William Green et al. · Academy of Management Learning and Education · 2020 · 36 citations

Business School, Slow Design, Social Sciences +23

Designing regional innovation systems in transitional economies: A creative ecosystem approach

Marta Gasparin, Martin Quinn · Growth and Change · 2020 · 28 citations · Full text

Economic Development, Local Economic Development, Regional Development +22

Reconstructing meaning without redesigning products: The case of the Serie7 chair

Marta Gasparin, William Green · Creativity and Innovation Management · 2018 · 27 citations · Full text

Consumer Research, Brand Strategy, User-centered Design +27

Rows per page

1–5 of 11