Alain d’Astous - Concepedia

Author

Alain d’Astous

Also Known As

A. d'Astous, ALAIN D'ASTOUS, Alain D'Astous, Alain D'astous, Alain D’Astous, Alain d'Astous, Alain d̍Astous, Alain d–Astous, Alain d’Astous, Alain d′Astous

132

Publications

Citations

H-Index

179

Concepts

All Affiliations

HEC Montréal University of Ottawa Université de Sherbrooke University of Technology Sydney

About

Alain d’Astous is an author at HEC Montréal specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	25	31	2.7K
2	Arts	12	12	829
3	Health Sciences	6	6	570
4	Language Studies	3	3	155
5	Education	2	2	272

Alain d’Astous

Publications

5.9K

Citations

H-Index

Page 1

	Year	Citations
Compulsive buying: Concept and measurement Gilles Valence, Alain d’Astous, Louis Fortier Journal of Consumer Policy Behavioral SciencesBehavioral Decision MakingCompulsive ShoppingCompulsive BuyingManagement	1988	520
A Study of Factors Affecting Consumer Evaluations and Memory of Product Placements in Movies Alain d’Astous, Francis Chartier Journal of Current Issues & Research in Advertising Customer SatisfactionConsumer StudyConsumer ResearchBrand StrategyProduct Placements	2000	329
An inquiry into the compulsive side of “normal” consumers Alain d’Astous Journal of Consumer Policy Customer SatisfactionConsumer Decision MakingConsumer UncertaintyBehavioral Decision MakingCompulsive Side	1990	274
Consumer evaluations of sponsorship programmes Alain d’Astous, Pierre Bitz European Journal of Marketing AdvertisingConsumer ScienceManagementConsumer ResearchMarketing Communication	1995	261
Irritating Aspects of the Shopping Environment Alain d’Astous Journal of Business Research Customer SatisfactionCompulsive ShoppingInteractive MarketingManagementUser Experience	2000	254
Positioning countries on personality dimensions: Scale development and implications for country marketing Alain d’Astous, Lilia Boujbel Journal of Business Research CultureCountry MarketingDestination MarketingInternational MarketingIntercultural Marketing	2006	249
A scale for measuring store personality Alain d’Astous, Mélanie Lévesque Psychology and Marketing Customer SatisfactionConsumer ResearchBrand StrategyConsumer AttitudePsychometrics	2003	227
Antecedents, moderators and dimensions of country‐of‐origin evaluations Sadrudin A. Ahmed, Alain d’Astous International Marketing Review International MarketingConsumer StudyBrand StrategyConsumer ResearchEducation	2008	214
Consumer reactions to product placement strategies in television sponsorship Alain d’Astous, Nathalie Séguin European Journal of Marketing Entertainment MarketingTelevision SponsorshipConsumer StudyConsumer ResearchBrand Strategy	1999	205
Music Piracy on the Web – How Effective are Anti-Piracy Arguments? Evidence from the Theory of Planned Behaviour Alain d’Astous, François Colbert, Daniel Montpetit Journal of Consumer Policy Media StudiesDigital Right ManagementAnti-piracy ArgumentsPiracy ProtectionLaw	2005	203

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