Concepedia

Mona Moufahim

MM

Statistics

Publications

12

Citations

377

H-Index

11

Active since

2007

Affiliations

Durham University(Current)

University of Stirling

University of Leicester

University of York

Newcastle University

Mona Moufahim is an author at Durham University specializing in social sciences, anthropology, and culture.

ORCID

Top concepts

Publications per year

2007–2023

12

Publications

12

Pilgrimage, consumption and rituals: Spiritual authenticity in a Shia Muslim pilgrimage

Mona Moufahim, Maria Lichrou · Tourism Management · 2018 · 96 citations · Full text

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Religious gift giving

Mona Moufahim · Marketing Theory · 2013 · 52 citations

, , +20

The Vlaams Belang: The Rhetoric of Organizational Identity

Mona Moufahim, Patrick Reedy, Michael Humphreys · Organization Studies · 2014 · 43 citations · Full text

Towards a critical political marketing agenda?

Mona Moufahim, Ming K. Lim · Journal of Marketing Management · 2009 · 33 citations · Full text

Interpreting discourse: a critical discourse analysis of the marketing of an extreme right party

Mona Moufahim, Michael Humphreys, Darryn Mitussis et al. · Journal of Marketing Management · 2007 · 31 citations

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