Concepedia
Statistics
Publications
47
Citations
2.6K
H-Index
26
Active since
1995
Affiliations
Bowling Green State University(Current)
Shanghai International Studies University
Michigan State University
University of Oklahoma
Louisa Ha is an author at Bowling Green State University specializing in communication, social sciences, and media studies.
Publications per year
1995–2023
Interactivity reexamined: A baseline analysis of early business web sites
Louisa Ha, E. Lincoln James · Journal of Broadcasting & Electronic Media · 1998 · 645 citations
Social Sciences, Communication, Communication Theory +9
An integrated model of advertising clutter in offline and online media
Louisa Ha, Kim McCann · International Journal of Advertising · 2008 · 252 citations
Business, Communication, Marketing +17
Why People Use TikTok (Douyin) and How Their Purchase Intentions Are Affected by Social Media Influencers in China: A Uses and Gratifications and Parasocial Relationship Perspective
Yang Yang, Louisa Ha · Journal of Interactive Advertising · 2021 · 151 citations
Social Sciences, Communication, Marketing +17
Internet experience and time displacement of traditional news media use: An application of the theory of the niche
Louisa Ha, Fang Ling · Telematics and Informatics · 2011 · 116 citations
Social Sciences, Communication, Mass Communication +15
Mapping Recent Development in Scholarship on Fake News and Misinformation, 2008 to 2017: Disciplinary Contribution, Topics, and Impact
Louisa Ha, Loarre Andreu Perez, Rik Ray · American Behavioral Scientist · 2019 · 113 citations
Social Sciences, Communication, Mass Communication +16
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