13
Publications
494
Citations
12
H-Index
2002
Active since
Affiliations
Wei Chong Choo is an author at Universiti Putra Malaysia specializing in management, business, and interactive marketing.
Top concepts
ManagementBusinessMarketingPsychologySocial SciencesConsumer ResearchFamily PsychologyInteractive MarketingOrganizational BehaviorApplied Social Psychology
Publications per year
2002–2024
13
13
Rows per page
1–5 of 13