Concepedia
Statistics
Publications
9
Citations
222
H-Index
Active since
1998
Affiliations
Panjab University(Current)
Guru Nanak Dev University
Kulwinder Kaur is an author at Panjab University specializing in management, marketing, and consumer research.
Top concepts
MarketingManagementEngineeringConsumer ResearchDesignBusinessUser ExperienceVirtual RealityConsumer BehaviorHuman-computer Interaction
Publications per year
1998–2021
Interacting with virtual environments: an evaluation of a model of interaction
Kulwinder Kaur, Neil Maiden, Alistair Sutcliffe · Interacting with Computers · 1999 · 49 citations
Usability Engineering, Virtual Environments, Engineering +15
Factors affecting consumer buying behaviour of solar water pumping system
Vikas Kumar, Bikramjit Singh Hundal, Kulwinder Kaur · Smart and Sustainable Built Environment · 2019 · 40 citations
Engineering, Consumer Study, Agricultural Economics +21
Role of green advertisement authenticity in determining customers' pro‐environmental behavior
Kulwinder Kaur, Vikas Kumar, Amanjot Singh Syan et al. · Business and Society Review · 2021 · 40 citations
Greenwashing, Green Marketing, Consumer Uncertainty +22
Impact of Online Consumer Reviews on Amazon Books Sales: Empirical Evidence from India
Kulwinder Kaur, Tejinderpal Singh · Journal of theoretical and applied electronic commerce research · 2021 · 24 citations · Full text
Marketing Analytics, Customer Satisfaction, Digital Marketing +19
A Secure Data Classification Model in Cloud Computing Using Machine Learning Approach
Kulwinder Kaur, Vikas Zandu · International Journal of Grid and Distributed Computing · 2016 · 17 citations · Full text
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