Concepedia
Statistics
Publications
15
Citations
1.2K
H-Index
14
Active since
2011
Affiliations
University of Nicosia(Current)
University of Turin
University of Gloucestershire
University of Central Lancashire Cyprus
Erasmia Leonidou is an author at University of Nicosia specializing in business, management, and marketing.
Top concepts
BusinessManagementMarketingCustomer SatisfactionCause-related MarketingNew Product DevelopmentMarketing InsightsMarketing StrategyStrategic ManagementCorporate Social Responsibility
Publications per year
2011–2023
An integrative framework of stakeholder engagement for innovation management and entrepreneurship development
Erasmia Leonidou, Michael Christofi, Demetris Vrontis et al. · Journal of Business Research · 2018 · 391 citations · Full text
Remote working and digital transformation during the COVID-19 pandemic: Economic–financial impacts and psychological drivers for employees
Enrico Battisti, Simona Alfiero, Erasmia Leonidou · Journal of Business Research · 2022 · 195 citations · Full text
Psychological Drivers, Management, Business +8
Corporate venture capital and CSR performance: An extended resource based view’s perspective
Enrico Battisti, Niccolò Nirino, Erasmia Leonidou et al. · Journal of Business Research · 2021 · 158 citations · Full text
Customer engagement through choice in cause-related marketing
Michael Christofi, Demetris Vrontis, Erasmia Leonidou et al. · International Marketing Review · 2018 · 86 citations · Full text
Customer Satisfaction, Cause Proximity, Interactive Marketing +13
Innovation and cause-related marketing success: a conceptual framework and propositions
Michael Christofi, Erasmia Leonidou, Demetris Vrontis et al. · Journal of Services Marketing · 2015 · 61 citations · Full text
Customer Satisfaction, Service Innovation, Critical Review +22
Rows per page
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