Urša Golob

The role of consumer–brand identification in building brand relationships

Urška Tuškej, Urša Golob, Klement Podnar · Journal of Business Research · 2011 · 646 citations

Building Brand Relationships, Brand Equity, Management +9

Communicating about corporate social responsibility: A comparative study of CSR reporting in Australia and Slovenia

Urša Golob, Jennifer L. Bartlett · Public Relations Review · 2006 · 378 citations

Integrated Reporting, Management, Business +8

CSR expectations: the focus of corporate marketing

Klement Podnar, Urša Golob · Corporate Communications An International Journal · 2007 · 276 citations

Customer Satisfaction, Csr Support, Socially Responsible Product +20

CSR communication:<i>quo vadis</i>?

Urša Golob, Klement Podnar, Wim Elving et al. · Corporate Communications An International Journal · 2013 · 167 citations · Full text

Value orientations and consumer expectations of Corporate Social Responsibility

Urša Golob, Marko Lah, Zlatko Jančič · Journal of Marketing Communications · 2008 · 152 citations

Socially Responsible Product, Consumer Csr Expectations, Consumer Research +16