Statistics
Publications
2
Citations
326
H-Index
2
Active since
2011
Affiliations
University of Hong Kong(Current)
Maria Galli is an author at University of Hong Kong specializing in brand equity, interactive marketing, and user experience.
Publications per year
2011–2015
2
2
Unconscious transfer of meaning to brands
Maria Galli, Gerald J. Gorn · Journal of Consumer Psychology · 2011 · 49 citations
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