Concepedia

Liz C. Wang

LC

Statistics

Publications

3

Citations

788

H-Index

3

Active since

2007

Affiliations

Baylor University(Current)

University of Dallas

Liz C. Wang is an author at Baylor University specializing in interactive marketing, consumer engagement, and social influence.

Top concepts

Publications per year

2007–2010

3

Publications

3

Can A Retail Web Site be Social?

Liz C. Wang, Julie Baker, Judy A. Wagner et al. · Journal of Marketing · 2007 · 654 citations

, , +20

How website socialness leads to website use

Robin L. Wakefield, Kirk L. Wakefield, Julie Baker et al. · European Journal of Information Systems · 2010 · 106 citations

Can avatars enhance consumer trust and emotion in online retail sales?

Liz C. Wang, Dale Fodness · International Journal of Electronic Marketing and Retailing · 2010 · 28 citations

, , +21

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