Concepedia

Lu Zheng

LZ

16

Publications

464

Citations

12

H-Index

2002

Active since

Affiliations

Auburn University(Current)

University of Alabama

Troy University

University of Florida

Seoul National University

Lu Zheng is an author at Auburn University specializing in management, psychology, and social sciences.

Top concepts

ManagementPsychologySocial SciencesMarketingCultureBusinessAdvertisingConsumer ResearchBehavioral ScienceOrganizational Behavior

Publications per year

2002–2022

16

Publications

16

Stress, Burnout, and Job Satisfaction

Yanan Wang, Lu Zheng, Tianhong Hu et al. · Public Personnel Management · 2014 · 88 citations

Job Satisfaction, Police Stress Questionnaire, Burnout +13

The current practices in food advertising

Kihan Kim, Yunjae Cheong, Lu Zheng · International Journal of Advertising · 2009 · 67 citations

Nutrition, Consumer Study, Targeted Advertising +19

Advertising appeals as a reflection of culture: a cross-cultural analysis of food advertising appeals in China and the US

Yunjae Cheong, Kihan Kim, Lu Zheng · Asian Journal of Communication · 2010 · 60 citations

International Marketing, Consumer Study, Cross-cultural Analysis +17

Intergenerational Transmission of Risks for Problem Behavior

Judith S. Brook, Martin Whiteman, Lu Zheng · Journal of Abnormal Child Psychology · 2002 · 45 citations

China's Western Development Strategy: Policies, Effects and Prospects

Lu Zheng, Xiang Deng · Munich Personal RePEc Archive (Ludwig Maximilian University of Munich) · 2011 · 31 citations · Full text

Western China, Chinese Foreign Policy, Chinese Culture +11

Rows per page

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