Concepedia
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Publications
1
Citations
353
H-Index
Active since
2003
Affiliations
Korea Telecom (South Korea)(Current)
Jonghyeok Kim is an author at Korea Telecom (South Korea).
Publications per year
2003–2003
A model for evaluating the effectiveness of CRM using the balanced scorecard
Jonghyeok Kim, Euiho Suh, Hyun-Seok Hwang · Journal of Interactive Marketing · 2003 · 353 citations
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