Concepedia

Kyeong Sam Min

KS

10

Publications

374

Citations

10

H-Index

2004

Active since

Affiliations

University of New Orleans(Current)

California State Polytechnic University

University of Hawaii at Hilo

Sejong University

Kyeong Sam Min is an author at University of New Orleans specializing in marketing, management, and interactive marketing.

Top concepts

MarketingManagementInteractive MarketingBusinessAdvertisingCommunicationConsumer ResearchConsumer BehaviorCustomer SatisfactionBehavioral Decision Making

Publications per year

2004–2021

10

Publications

10

Altering Experienced Utility: The Impact of Story Writing and Self‐Referencing on Preferences

Joel Huber, Kyeong Sam Min · Journal of Consumer Research · 2004 · 78 citations

Behavioral Decision Making, Consumer Study, Consumer Research +20

Designing advertising campaigns for destinations with mixed images: Using visitor campaign goal messages to motivate visitors

Kyeong Sam Min, Drew Martin, Jae Min Jung · Journal of Business Research · 2011 · 54 citations

Marketing, Destination Marketing, Mixed Images +11

The games people play: How the entertainment value of online ads helps or harms persuasion

Jae Min Jung, Kyeong Sam Min, James J. Kellaris · Psychology and Marketing · 2011 · 51 citations

Customer Satisfaction, Entertainment Marketing, Online Gaming +23

Contingent consumer decision making in the wine industry: the role of hedonic orientation

Concha R. Neeley, Kyeong Sam Min, Pamela A. Kennett‐Hensel · Journal of Consumer Marketing · 2010 · 39 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +23

Sociodemographic, perceived and objective need indicators of mental health treatment use and treatment-seeking intentions among primary care medical patients

Jon D. Elhai, Summer Voorhees, Julián D. Ford et al. · Psychiatry Research · 2008 · 36 citations

Family Medicine, Mental Health Services, Primary Care +9

Rows per page

1–5 of 10