Concepedia
Statistics
Publications
13
Citations
625
H-Index
Active since
2004
Affiliations
California State Polytechnic University(Current)
University of New Orleans
University of Cincinnati
Khon Kaen University
University of Hawaii at Hilo
Jae Min Jung is an author at California State Polytechnic University specializing in marketing, business, and consumer behavior.
Publications per year
2004–2021
Cross‐national differences in proneness to scarcity effects: The moderating roles of familiarity, uncertainty avoidance, and need for cognitive closure
Jae Min Jung, James J. Kellaris · Psychology and Marketing · 2004 · 239 citations
Business, Marketing, Marketing Management +17
Designing advertising campaigns for destinations with mixed images: Using visitor campaign goal messages to motivate visitors
Kyeong Sam Min, Drew Martin, Jae Min Jung · Journal of Business Research · 2011 · 54 citations
Management, Marketing, Marketing Management +16
The games people play: How the entertainment value of online ads helps or harms persuasion
Jae Min Jung, Kyeong Sam Min, James J. Kellaris · Psychology and Marketing · 2011 · 51 citations
Business, Marketing, Psychology +15
Incorporating regulatory focus theory in product recall communications to increase compliance with a product recall
Daniel Laufer, Jae Min Jung · Public Relations Review · 2010 · 50 citations
Public Affairs, Marketing, Marketing Management +16
Responsiveness to authority appeals among young French and American consumers
Jae Min Jung, James J. Kellaris · Journal of Business Research · 2006 · 43 citations
Social Sciences, Communication, Marketing +14
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