Concepedia

Pookie Sautter

PS

4

Publications

352

Citations

4

H-Index

2004

Active since

Affiliations

New Mexico State University(Current)

Pookie Sautter is an author at New Mexico State University specializing in marketing, design, and management.

Top concepts

MarketingDesignManagementBusinessLearningStrategyEducationTechnologyEngineeringMeteorology

Publications per year

2004–2015

4

Publications

4

E-tail atmospherics: A critique of the literature and model extension

Pookie Sautter, Michael R. Hyman, Vaidotas Lukošius · Journal of electronic commerce research · 2004 · 111 citations

Upper Atmosphere, Engineering, E-tail Atmospherics +18

DART Scale Development: Diagnosing a Firm’s Readiness for Strategic Value Co-creation

Pia A. Albinsson, B. Yasanthi Perera, Pookie Sautter · The Journal of Marketing Theory and Practice · 2015 · 111 citations

Customer Satisfaction, Value Theory, Sustainable Value Creation +19

Transforming Health Care: Empowering Therapeutic Communities through Technology-Enhanced Narratives

Kelly Tian, Pookie Sautter, Derek J. Fisher et al. · Journal of Consumer Research · 2014 · 72 citations

Designing Discussion Activities to Achieve Desired Learning Outcomes: Choices Using Mode of Delivery and Structure

Pookie Sautter · Journal of Marketing Education · 2007 · 58 citations

Digital Marketing, Education, Communication +19

Rows per page

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