Concepedia

Yi Xie

YX

Statistics

Publications

32

Citations

2.6K

H-Index

21

Active since

2008

Affiliations

Beijing Forestry University(Current)

University of International Business and Economics

University of Gdańsk

Peking University

Guangzhou University

Yi Xie is an author at Beijing Forestry University specializing in natural resources, marketing, and marketing management.

Publications per year

2008–2023

32

Publications

32

Corporate reputation and customer behavioral intentions: The roles of trust, identification and commitment

Hean Tat Keh, Yi Xie · Industrial Marketing Management · 2008 · 779 citations

Social Sciences, Marketing, Marketing Management +13

How to repair customer trust after negative publicity: The roles of competence, integrity, benevolence, and forgiveness

Yi Xie, Siqing Peng · Psychology and Marketing · 2009 · 452 citations

Business, Marketing, Marketing Management +14

An Extended Model of Preference Formation between Global and Local Brands: The Roles of Identity Expressiveness, Trust, and Affect

Yi Xie, Rajeev Batra, Siqing Peng · Journal of International Marketing · 2014 · 241 citations

Business, Marketing, Marketing Management +11

Eco-label credibility and retailer effects on green product purchasing intentions

Zhen Cai, Yi Xie, Francisco X. Aguilar · Forest Policy and Economics · 2017 · 149 citations

Management, Marketing, Marketing Management +14

The Impacts of Emotional Intelligence on Students’ Study Habits in Blended Learning Environments: The Mediating Role of Cognitive Engagement during COVID-19

Javed Iqbal, Muhammad Zaheer Asghar, Muhammad Azeem Ashraf et al. · Behavioral Sciences · 2022 · 112 citations · Full text

Education, Educational Psychology, Psychology +11

1–5 of 32