Concepedia

Author

Lars Binckebanck

Also Known As

Binckebanck, Lars, Binckebanck, Lars 1969-, Lars Binckebanck

72

Publications

316

Citations

11

H-Index

15

Concepts

All Affiliations

LB

About

Lars Binckebanck is an author at Berlin School of Economics and Law specializing in brand management, marketing insights, and brand equity.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

1

1

67

2

Management

1

1

67

3

Marketing

1

1

67

4

Brand Building

1

1

67

5

Brand Development

1

1

67