Edmund R. Gray

Managing Corporate Image and Corporate Reputation

Edmund R. Gray, John M.T. Balmer · Long Range Planning · 1998 · 1.1K citations

Organizational Communication, Corporate Reputation, Corporate Strategy +5

Corporate brands: what are they? What of them?

John M.T. Balmer, Edmund R. Gray · European Journal of Marketing · 2003 · 845 citations

Brand Strategy, Brand Loyalty, Corporate Strategy +21

Corporate identity and corporate communications: creating a competitive advantage

John M.T. Balmer, Edmund R. Gray · Corporate Communications An International Journal · 1999 · 276 citations

Communication, Corporate Communications, Organizational Behavior +21

The Nature and Management of Ethical Corporate Identity: A Commentary on Corporate Identity, Corporate Social Responsibility and Ethics

John M.T. Balmer, Kyoko Fukukawa, Edmund R. Gray · Journal of Business Ethics · 2007 · 234 citations

Social Identity, Organizational Identity, Accounting Ethic +11

The venture development processes of “sustainable” entrepreneurs

David Y. Choi, Edmund R. Gray · Management Research News · 2008 · 195 citations

Sustainable Development, Sustainable Innovation, Sustainable Operations +18