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Ivan Armawan

IA

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Publications

1

Citations

29

H-Index

1

Active since

2022

Affiliations

State University of Malang(Current)

Ivan Armawan is an author at State University of Malang specializing in interactive marketing, marketing strategy, and brand equity.

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Publications per year

2022–2022

1

Publications

1

The effect of social media marketing, SerQual, eWOM on purchase intention mediated by brand image and brand trust: Evidence from black sweet coffee shop

Ivan Armawan, Sudarmiatin Sudarmiatin, Agus Hermawan et al. · International Journal of Data and Network Science · 2022 · 29 citations · Full text

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