Concepedia

Jolita Kisielius

JK

Statistics

Publications

7

Citations

834

H-Index

7

Active since

1982

Affiliations

University of Michigan(Current)

Jolita Kisielius is an author at University of Michigan specializing in social psychology, impression formation, and psychology.

Publications per year

1982–1996

7

Publications

7

Detecting and Explaining Vividness Effects in Attitudinal Judgments

Jolita Kisielius, Brian Sternthal · Journal of Marketing Research · 1984 · 313 citations

Social Sciences, Psychology, Social Psychology +5

Examining the Vividness Controversy: An Availability-Valence Interpretation

Jolita Kisielius, Brian Sternthal · Journal of Consumer Research · 1986 · 240 citations

Social Sciences, Behavioral Sciences, Psychology +8

Detecting and Explaining Vividness Effects in Attitudinal Judgments

Jolita Kisielius, Brian Sternthal · Journal of Marketing Research · 1984 · 129 citations

Social Sciences, Psychology, Social Psychology +5

The Effect of Type of Elaboration on Advertisement Processing and Judgment

Prashant Malaviya, Jolita Kisielius, Brian Sternthal · Journal of Marketing Research · 1996 · 92 citations

Business, Marketing, Social Psychology +15

The Effect of Type of Elaboration on Advertisement Processing and Judgment

Prashant Malaviya, Jolita Kisielius, Brian Sternthal · Journal of Marketing Research · 1996 · 28 citations

Business, Marketing, Social Psychology +15

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