Statistics
Publications
45
Citations
5.1K
H-Index
30
Active since
1995
Matthew T. Billett is an author at Indiana University specializing in business, finance, and corporate finance.
Publications per year
1995–2021
45
45
Consumer-Based Brand Equity and Firm Risk
Lopo L. Rego, Matthew T. Billett, Neil A. Morgan · Journal of Marketing · 2009 · 324 citations
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