Concepedia

Quynh Tran Xuan

QT

3

Publications

109

Citations

3

H-Index

2020

Active since

Affiliations

University of Da Nang(Current)

Quynh Tran Xuan is an author at University of Da Nang specializing in consumer research, customer satisfaction, and management.

Top concepts

BusinessMarketingManagementService QualityConsumer ResearchCustomer SatisfactionBrand ManagementConsumer BehaviorTrustCulture

Publications per year

2020–2023

3

Publications

3

The role of servicescape and social interaction toward customer service experience in coffee stores. The case of Vietnam

Quynh Tran Xuan, My Van Dang, Nadine Tournois · International Journal of Culture Tourism and Hospitality Research · 2020 · 57 citations

Customer Experience, Customer Satisfaction, Consumer Research +22

Omnichannel retailing with brand engagement, trust and loyalty in banking: the moderating role of personal innovativeness

Quynh Tran Xuan, Hanh T.H. Truong, Tri Vo Quang · International Journal of Bank Marketing · 2023 · 36 citations

Customer Satisfaction, Digital Marketing, Omnichannel Retailing +18

The impacts of omnichannel retailing properties on customer experience and brand loyalty: A study in the banking sector

Quynh Tran Xuan, Hanh T.H. Truong, Tri Vo Quang · Cogent Business & Management · 2023 · 16 citations · Full text

Customer Experience, Customer Satisfaction, Retail Banking +15

Rows per page

1–3 of 3