Concepedia

Hanh T.H. Truong

HT

5

Publications

110

Citations

5

H-Index

2020

Active since

Affiliations

University of Da Nang(Current)

University of Economics Ho Chi Minh City

Hanh T.H. Truong is an author at University of Da Nang specializing in business, customer satisfaction, and consumer research.

ORCID

Top concepts

Publications per year

2020–2024

5

Publications

5

Omnichannel retailing with brand engagement, trust and loyalty in banking: the moderating role of personal innovativeness

Quynh Tran Xuan, Hanh T.H. Truong, Tri Vo Quang · International Journal of Bank Marketing · 2023 · 36 citations

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The drivers of omni-channel shopping intention: a case study for fashion retailing sector in Danang, Vietnam

Hanh T.H. Truong · Journal of Asian Business and Economic Studies · 2020 · 30 citations · Full text

, , +15

Determinants of blockchain technology adoption in small and medium hospitality and tourism enterprises

Le Van Huy, Hanh T.H. Truong, Tan Vo‐Thanh et al. · Journal of Hospitality Marketing & Management · 2024 · 18 citations · Full text

The impacts of omnichannel retailing properties on customer experience and brand loyalty: A study in the banking sector

Quynh Tran Xuan, Hanh T.H. Truong, Tri Vo Quang · Cogent Business & Management · 2023 · 16 citations · Full text

, , +15

A finite-difference scheme for initial boundary value problem of the Gamma equation in the pricing of financial derivatives

Lê Minh Hiếu, Hanh T.H. Truong, Dang N. H. Thanh · Journal of Mathematics and Computer Science · 2020 · 10 citations · Full text

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