Concepedia

Alka Munjal

AM

Statistics

Publications

4

Citations

217

H-Index

4

Active since

2016

Affiliations

Amity University(Current)

Alka Munjal is an author at Amity University specializing in marketing, management, and business.

Top concepts

MarketingBusinessManagementTrustGenderHealthFinanceFintechNutritionBlockchain

Publications per year

2016–2019

4

Publications

4

Self-consciousness and emotions driving femvertising: A path analysis of women’s attitude towards femvertising, forwarding intention and purchase intention

Deepa Kapoor, Alka Munjal · Journal of Marketing Communications · 2017 · 100 citations

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +26

Blockchain technology in corporate governance: disrupting chain reaction or not?

Harjit Singh, Geetika Jain, Alka Munjal et al. · Corporate Governance · 2019 · 86 citations

Technology Adoption, Distributed Ledger, Corporate Innovation +19

Functional Foods: The New Secret of the Health Conscious Indian Women!!

Deepa Kapoor, Alka Munjal · Global Business Review · 2017 · 19 citations

Nutrition, Nutrition Literacy, Public Health Nutrition +19

Absolute summability factor \varphi-|C,1;\delta|_k of infinite series

Smita Sonker, Alka Munjal · International Journal of Mathematical Analysis · 2016 · 12 citations · Full text

Analytic Number Theory, Functional Analysis, Absolute Summability Factor

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