Concepedia

Pernille Andersson

PA

4

Publications

217

Citations

4

H-Index

2012

Active since

Affiliations

Karlstad University(Current)

Pernille Andersson is an author at Karlstad University specializing in customer satisfaction, management, and marketing.

Top concepts

MarketingManagementConsumer ResearchCustomer SatisfactionConsumer BehaviorBehavioral ScienceConsumer Decision MakingInterpersonal CommunicationArtsMusic

Publications per year

2012–2020

4

Publications

4

Let the music play or not: The influence of background music on consumer behavior

Pernille Andersson, Per Kristensson, Erik Wästlund et al. · Journal of Retailing and Consumer Services · 2012 · 124 citations

Music, Customer Satisfaction, Consumer Decision Making +14

Bridging the valuescape with digital technology: A mixed methods study on customers’ value creation process in the physical retail space

Sture Nöjd, Tobias Otterbring, Pernille Andersson et al. · Journal of Retailing and Consumer Services · 2020 · 52 citations · Full text

The effect of frontline employees’ personal self-disclosure on consumers’ encounter experience

Pernille Andersson, Anders Gustafsson, Per Kristensson et al. · Journal of Retailing and Consumer Services · 2016 · 22 citations

Encounter Experience, Customer Satisfaction, Social Identity +14

The effect of gaze on consumers’ encounter evaluation

Pernille Andersson, Erik Wästlund, Per Kristensson · International Journal of Retail & Distribution Management · 2016 · 19 citations

Customer Satisfaction, Social Psychology, Consumer Research +21

Rows per page

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