Muhammad Tahir Jan

The correlative influence of consumer ethical beliefs, environmental ethics, and moral obligation on green consumption behavior

Osarodion Ogiemwonyi, Muhammad Tahir Jan · Resources Conservation & Recycling Advances · 2023 · 80 citations · Full text

Socially Responsible Product, Green Marketing, Green Consumption Behavior +22

Beliefs about Islamic advertising: an exploratory study in Malaysia

Ali Shafiq, Ahasanul Haque, Kalthom Abdullah et al. · Journal of Islamic marketing · 2017 · 49 citations

Advertising, Thought Elicitation Technique, Data Collection +11

Factors influencing the use of M-commerce: an extended technology acceptance model perspective

Moussa Barry, Muhammad Tahir Jan · The International Islamic University Malaysia Repository (The International Islamic University Malaysia) · 2018 · 46 citations · Full text

Customer Satisfaction, Behavioral Intention, Online Customer Behavior +15

The impact of technology CSFs on customer satisfaction and the role of trust

Muhammad Tahir Jan, Kalthom Abdullah · International Journal of Bank Marketing · 2014 · 43 citations

Customer Satisfaction, Digital Marketing, Service Quality +19

Advertising online by educational institutions and students' reaction: a study of Malaysian Universities

Muhammad Tahir Jan, Djihane Ammari · Journal of Marketing for HIGHER EDUCATION · 2016 · 43 citations