Concepedia

Author

L. J. Shrum

HEC ParisORCID

Also Known As

L J Shrum, L. J. SHRUM, L. J. Shrum, L. Shrum, L.J. Shrum, L. J. Shrum, LJ Shrum, Zeev Shtudiner

165

Publications

9.9K

Citations

43

H-Index

164

Concepts

All Affiliations

HEC ParisThe University of Texas at San AntonioRutgers, The State University of New JerseyUniversity of Illinois Urbana-ChampaignSKEMA Business School
LJ

About

L. J. Shrum is an author at HEC Paris specializing in marketing, management, and consumer research.

Top Concepts

#ConceptH-IndexPublicationsCitations

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Arts

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14

2.5K

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Business

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9

1.6K

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Engineering

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1.1K

4

Education

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3

247

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Health Sciences

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621

L. J. Shrum

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65

Publications

9.3K

Citations

41

H-Index

YearCitations

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