Concepedia

Annu Ristola

AR

5

Publications

490

Citations

5

H-Index

2005

Active since

Affiliations

University of Oulu(Current)

Annu Ristola is an author at University of Oulu specializing in marketing, management, and mobile marketing.

Top concepts

BusinessMarketingManagementMobile MarketingTechnologyConsumer ResearchCustomer SatisfactionInteractive MarketingCommunicationUser Experience

Publications per year

2005–2008

5

Publications

5

Factors Affecting Consumer Choice of Mobile Phones: Two Studies from Finland

Heikki Karjaluoto, Jari Karvonen, Manne Kesti et al. · Journal of Euromarketing · 2005 · 170 citations

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +19

The effects of information quality of mobile information services on user satisfaction and service acceptance–empirical evidence from Finland

Timo Koivumäki, Annu Ristola, Manne Kesti · Behaviour and Information Technology · 2008 · 111 citations

Customer Satisfaction, Consumer Research, Communication +17

Predicting consumer acceptance in mobile services: empirical evidence from an experimental end user environment

Timo Koivumäki, Annu Ristola, Manne Kesti · International Journal of Mobile Communications · 2006 · 95 citations

Customer Satisfaction, Behavioral Decision Making, Business Intelligence +27

The perceptions towards mobile services: an empirical analysis of the role of use facilitators

Timo Koivumäki, Annu Ristola, Manne Kesti · Personal and Ubiquitous Computing · 2006 · 95 citations

Customer Satisfaction, Mobile Marketing, Empirical Analysis +14

Mobile advertising in the eyes of retailers and consumers - empirical evidence from a real-life experiment

Hanna Komulainen, Annu Ristola, Johanna Still · 2006 · 19 citations

Digital Marketing, Mobile Devices, Targeted Advertising +19

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