Concepedia

Lee–Yun Pan

LP

7

Publications

621

Citations

7

H-Index

2007

Active since

Affiliations

Feng Chia University(Current)

National Chengchi University

National Yunlin University of Science and Technology

Lee–Yun Pan is an author at Feng Chia University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingConsumer ResearchConsumer BehaviorBrandingTechnologyBrand ManagementCustomer SatisfactionTrust

Publications per year

2007–2019

7

Publications

7

How Much can you Trust Online Information? Cues for Perceived Trustworthiness of Consumer-generated Online Information

Lee–Yun Pan, Jyh‐Shen Chiou · Journal of Interactive Marketing · 2011 · 310 citations

Antecedents of Internet Retailing Loyalty: Differences Between Heavy Versus Light Shoppers

Jyh‐Shen Chiou, Lee–Yun Pan · Journal of Business and Psychology · 2009 · 108 citations

Customer Satisfaction, Online Customer Behavior, Digital Marketing +10

Internal Resources, External Network, and Competitiveness during the Growth Stage: A Study of Taiwanese High–Tech Ventures

Lei‐Yu Wu, Chun–Ju Wang, Cheng–Ping Chen et al. · Entrepreneurship Theory and Practice · 2008 · 90 citations

Performance Implications, Multinational Enterprise, Entrepreneurship +21

Exploring the Sustainability Correlation of Value Co-Creation and Customer Loyalty-A Case Study of Fitness Clubs

Lee–Yun Pan, Chin-Hsien Hsu, De‐Chih Lee · Sustainability · 2018 · 41 citations · Full text

Customer Satisfaction, Sustainability Correlation, Consumer Research +22

The Impact of Social Darwinism Perception, Status Anxiety, Perceived Trust of People, and Cultural Orientation on Consumer Ethical Beliefs

Jyh‐Shen Chiou, Lee–Yun Pan · Journal of Business Ethics · 2007 · 33 citations

Social Identity, Consumer Culture, Behavioral Decision Making +14

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