Concepedia

Marco Bevolo

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Statistics

Publications

2

Citations

23

H-Index

2

Active since

2003

Affiliations

Jacobs Institute(Current)

Marco Bevolo is an author at Jacobs Institute specializing in business, marketing, and marketing management.

ORCID

Publications per year

2003–2010

2

Publications

2

Decoding consumer perceptions of premium products with rule‐developing experimentation

Alex Gofman, Howard Moskowitz, Marco Bevolo et al. · Journal of Consumer Marketing · 2010 · 13 citations

, , +17

Brand design for the long term

Marco Bevolo, Reon Brand · Design Management Journal (Former Series) · 2003 · 10 citations

, , +13

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