Concepedia

Sukhyun Kim

SK

4

Publications

82

Citations

4

H-Index

2015

Active since

Affiliations

Seoul National University(Current)

Sukhyun Kim is an author at Seoul National University specializing in brand management, brand awareness, and brand building.

Top concepts

BrandingBusinessMarketingManagementBrand StrategyBrand AwarenessLuxury BrandingBrand ManagementConsumer CultureSocial Marketing

Publications per year

2015–2022

4

Publications

4

Correlated Magnetic Weyl Semimetal State in Strained Pr<sub>2</sub>Ir<sub>2</sub>O<sub>7</sub>

Yangyang Li, Taekoo Oh, Jaeseok Son et al. · Advanced Materials · 2021 · 35 citations · Full text

Cause‐related marketing of luxury brands: Nudging materialists to act prosocially

Sukhyun Kim, Kiwan Park, L. J. Shrum · Psychology and Marketing · 2022 · 21 citations

Status‐seeking Motivations, Consumer Research, Brand Strategy +21

“Multipoint Force Feedback” Leveling of Massively Parallel Tip Arrays in Scanning Probe Lithography

Hanaul Noh, Goo-Eun Jung, Sukhyun Kim et al. · Small · 2015 · 13 citations · Full text

Engineering, Electron-beam Lithography, Microscopy +18

Addressing the Cause-Related Marketing Paradox for Luxury Brands to Increase Prosocial Behavior and Well-Being

Sukhyun Kim, Kiwan Park, L. J. Shrum · Journal of Macromarketing · 2022 · 13 citations

Luxury, Consumer Study, Value Theory +25

Rows per page

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