Concepedia

Edward Blair

EB

21

Publications

2.2K

Citations

17

H-Index

1980

Active since

Affiliations

University of Houston(Current)

Louisiana State University

University of Minnesota

College of Business Administration

University of Central Florida

Edward Blair is an author at University of Houston specializing in management, marketing, and consumer research.

Top concepts

MarketingManagementConsumer ResearchBusinessConsumer BehaviorEconomicsAdvertisingConsumer ChoiceBehavioral EconomicsSurvey Methodology

Publications per year

1980–2012

21

Publications

21

Contextual Effects of Reference Prices in Retail Advertisements

Abhijit Biswas, Edward Blair · Journal of Marketing · 1991 · 339 citations

Consumer Uncertainty, Consumer Research, Buying Behavior +18

Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions

Edward Blair, Scot Burton · Journal of Consumer Research · 1987 · 333 citations

Behavioral Decision Making, Consumer Study, Behavioral Measurement +20

Task Conditions, Response Formulation Processes, and Response Accuracy for Behavioral Frequency Questions in Surveys

Scot Burton, Edward Blair · Public Opinion Quarterly · 1991 · 231 citations

Marketing Analytics, Engineering, Behavioral Decision Making +22

Attribute Framing and Goal Framing Effects in Health Decisions

Parthasarathy Krishnamurthy, Patrick Carter, Edward Blair · Organizational Behavior and Human Decision Processes · 2001 · 214 citations

Medical Decision Making, Behavioral Sciences, Behavioral Decision Making +8

Improving Interview Method and Questionnaire Design: Response Effects to Threatening Questions in Survey Research.

Howard Schuman, Norman M. Bradburn, Seymour Sudman et al. · Social Forces · 1980 · 180 citations

Interview Method, Survey (Human Research), Psychology +6

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