Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions

Abstract

Journal Article Cognitive Processes Used by Survey Respondents to Answer Behavioral Frequency Questions Get access Edward Blair, Edward Blair Search for other works by this author on: Oxford Academic PubMed Google Scholar Scot Burton Scot Burton Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 14, Issue 2, September 1987, Pages 280–288, https://doi.org/10.1086/209112 Published: 01 September 1987 Article history Received: 01 July 1986 Revision received: 01 April 1987 Published: 01 September 1987