Stefan Güldenberg

The impact of brand authenticity on brand trust and SME growth: A CEO perspective

Fabian Eggers, Michèle O’Dwyer, Sascha Kraus et al. · Journal of World Business · 2012 · 259 citations

Marketing, Brand Trust, Sme Growth +11

Generic strategies and firm performance in SMEs: a longitudinal study of Austrian SMEs

Karl‐Heinz Leitner, Stefan Güldenberg · Small Business Economics · 2009 · 205 citations

Firm Performance, Corporate Strategy, Management +10

Servant Leadership: A systematic literature review—toward a model of antecedents and outcomes

Jan G. Langhof, Stefan Güldenberg · German Journal of Human Resource Management Zeitschrift für Personalforschung · 2019 · 103 citations

Service Leadership, Performance Studies, Servant Leadership +12

Strategic decision-making in SMEs: effectuation, causation, and the absence of strategy

Adrian Hauser, Fabian Eggers, Stefan Güldenberg · Small Business Economics · 2019 · 97 citations

Strategy Theory, Strategic Decision-making, Mergers And Acquisitions +9

Pirates, ghosts and customer loyalty – Reviewing the dark ride experience

Jan G. Langhof, Stefan Güldenberg · Tourism Management Perspectives · 2019 · 31 citations

Customer Satisfaction, Dark Ride Experience, Theatre +2