Concepedia

Jimi Park

JP

Statistics

Publications

3

Citations

82

H-Index

3

Active since

2018

Affiliations

Korea University(Current)

Hawaii Pacific University

Jimi Park is an author at Korea University specializing in business, marketing, and strategy.

ORCID

Publications per year

2018–2023

3

Publications

3

Indulgence versus Restraint: The Moderating Role of Cultural Differences on the Relationship between Corporate Social Performance and Corporate Financial Performance

Jieqiong Sun, Shijin Yoo, Jimi Park et al. · Journal of Global Marketing · 2018 · 50 citations

, , +14

Exploring the impact of strategic emphasis on advertising versus R&D during stock market downturns and upturns

Jin Kyung Sung, Jimi Park, Shijin Yoo · Journal of Business Research · 2018 · 19 citations

, , +15

Has the COVID-19 pandemic changed the influence of word-of-mouth on purchasing decisions?

Kate Jeonghee Byun, Jimi Park, Shijin Yoo et al. · Journal of Retailing and Consumer Services · 2023 · 13 citations · Full text

, , +8

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