Concepedia

Viktor Smith

VS

8

Publications

201

Citations

8

H-Index

2010

Active since

Affiliations

Copenhagen Business School(Current)

Lund University

Technical University of Denmark

Viktor Smith is an author at Copenhagen Business School specializing in management, marketing, and linguistics.

Top concepts

MarketingManagementHealthLanguagePersuasionFood ChoiceLinguisticsFood QualityFood MarketingConsumer Research

Publications per year

2010–2017

8

Publications

8

What’s (in) a real smoothie. A division of linguistic labour in consumers’ acceptance of name–product combinations?

Viktor Smith, Ditte Green‐Petersen, Peter Møgelvang-Hansen et al. · Appetite · 2012 · 45 citations · Full text

Applied Linguistics, Consumer Decision Making, Consumer Culture +13

Assessing information on food packages

Jesper Clement, Viktor Smith, Jordan Zlatev et al. · European Journal of Marketing · 2017 · 43 citations · Full text

Do natural pictures mean natural tastes? Assessing visual semantics experimentally

Viktor Smith, Daniel Barratt, Henrik Selsøe Sørensen · Cognitive Semiotics · 2015 · 32 citations · Full text

Spin versus fair speak in food labelling: A matter of taste?

Viktor Smith, Peter Møgelvang-Hansen, Grethe Hyldig · Food Quality and Preference · 2010 · 29 citations

Food Choice, Food Marketing, Food Labelling +9

Unpacking noun-noun compounds: Interpreting novel and conventional foodnames in isolation and on food labels

Viktor Smith, Daniel Barratt, Jordan Zlatev · Cognitive Linguistics · 2014 · 15 citations · Full text

Rows per page

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