3
Publications
61
Citations
3
H-Index
2020
Active since
Veronica Marotta is an author at University of Minnesota specializing in consumer uncertainty, digital marketing, and economics of information.
Top concepts
BusinessEconomicsMarketingManagementAdvertisingSearch CostsMarket DesignAuction TheoryConsumer ResearchDigital Marketing
Publications per year
2020–2022
3
3
The Welfare Impact of Targeted Advertising Technologies
Veronica Marotta, Yue Wu, Kaifu Zhang et al. · Information Systems Research · 2021 · 35 citations
Consumer Uncertainty, Digital Marketing, Targeted Advertising +19
The impact of the GDPR on content providers
Vincent Lefrère, Logan Warberg, Cristobal Cheyre et al. · SPIRE - Sciences Po Institutional REpository · 2020 · 16 citations
Vincent Lefrère, Logan Warberg, Cristobal Cheyre et al. · SSRN Electronic Journal · 2022 · 10 citations · Full text
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