Ixora Javanisa Eunike

How Travel Vlogs on YouTube Influence Consumer Behavior: A Use and Gratification Perspective and Customer Engagement

Pantas H. Silaban, Wen-Kuo Chen, Tongam Sihol Nababan et al. · Human Behavior and Emerging Technologies · 2022 · 74 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +22

Engaging audiences in real-time: The nexus of socio-technical systems and trust transfer in live streaming e-commerce

I-Tung Shih, Andri Dayarana K. Silalahi, Ixora Javanisa Eunike · Computers in Human Behavior Reports · 2023 · 39 citations · Full text

Traditional restaurant managers’ use of sensory marketing to maintain customer satisfaction: Findings from PLS-SEM and fsQCA

Pantas H. Silaban, Wen-Kuo Chen, Ixora Javanisa Eunike et al. · Cogent Business & Management · 2023 · 31 citations · Full text

Customer Experience, Customer Satisfaction, Consumer Research +17

Do Social Media, Good Governance, and Public Trust Increase Citizens’ e-Government Participation? Dual Approach of PLS-SEM and fsQCA

Marlan Hutahaean, Ixora Javanisa Eunike, Andri Dayarana K. Silalahi · Human Behavior and Emerging Technologies · 2023 · 24 citations · Full text

Organizations, Good Governance, E-services +20

The (Un)Knowledgeable, the (Un)Skilled? Undertaking Chat-GPT Users’ Benefit-Risk-Coping Paradox in Higher Education Focusing on an Integrated, UTAUT and PMT

Chung‐Jen Fu, Andri Dayarana K. Silalahi, Shu-Chin Huang et al. · International Journal of Human-Computer Interaction · 2024 · 22 citations

Educational Psychology, Work-integrated Learning, Education +20