Changsok Yoo

The effect of the perceived risk on the adoption of the sharing economy in the tourism industry: The case of Airbnb

Jisu Yi, Yuan Gao, Changsok Yoo · Information Processing & Management · 2019 · 252 citations

Customer Satisfaction, Economics, Tourism Management +8

An analysis of the utilization of Facebook by local Korean governments for tourism development and the network of smart tourism ecosystem

Ji Hoon Park, Cheolhan Lee, Changsok Yoo et al. · International Journal of Information Management · 2016 · 106 citations

Tourism Management, Social Media, Social Networks +15

Factors Affecting the Adoption of Gamified Smart Tourism Applications: An Integrative Approach

Changsok Yoo, Shin-Hye Kwon, Hyunsoo Na et al. · Sustainability · 2017 · 105 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +17

The effect of national culture on corporate social responsibility in the hospitality industry

Kyung Ho Kang, Seoki Lee, Changsok Yoo · International Journal of Contemporary Hospitality Management · 2016 · 76 citations

Business Culture, Organizational Culture, Hospitality Marketing +16

Key Value Drivers of Startup Companies in the New Media Industry—The Case of Online Games in Korea

Changsok Yoo, Dong-Woo Yang, Huy Kang Kim et al. · Journal of Media Economics · 2012 · 42 citations

Startup Ecosystem, Digital Marketing, Media Innovation +23