Concepedia

Amir Heiman

AH

33

Publications

1.5K

Citations

19

H-Index

1996

Active since

Affiliations

Hebrew University of Jerusalem(Current)

University of California, Berkeley

A.P. Giannini Foundation

Michigan State University

Ben-Gurion University of the Negev

Amir Heiman is an author at Hebrew University of Jerusalem specializing in business, marketing, and management.

Top concepts

BusinessMarketingEconomicsManagementConsumer ResearchPublic HealthConsumer BehaviorFood PolicyConsumer ChoiceHealth

Publications per year

1996–2022

33

Publications

33

Adoption Versus Adaptation, with Emphasis on Climate Change

David Zilberman, Jinhua Zhao, Amir Heiman · Annual Review of Resource Economics · 2010 · 166 citations

New Technologies, Engineering, Applied Economics +25

Learning and Forgetting: Modeling Optimal Product Sampling Over Time

Amir Heiman, Bruce McWilliams, Zhihua Shen et al. · Management Science · 2001 · 144 citations

Engineering, Machine Learning, Consumer Research +21

Demonstrations and money-back guarantees: market mechanisms to reduce uncertainty

Amir Heiman, Bruce McWilliams, David Zilberman · Journal of Business Research · 2001 · 140 citations

Economics, Market Failure, Market Manipulation +6

Using Demonstration to Increase New Product Acceptance: Controlling Demonstration Time

Amir Heiman, Eitan Muller · Journal of Marketing Research · 1996 · 106 citations

Consumer Uncertainty, Consumer Research, Technology Adoption +25

“Pivoting” by food industry firms to cope with COVID‐19 in developing regions: E‐commerce and “copivoting” delivery intermediaries

Thomas Reardon, Amir Heiman, Liang Lu et al. · Agricultural Economics · 2021 · 105 citations · Full text

Economic Development, Trade, Food Marketing +21

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