Gülhayat Gölbaşı Şimşek

Analyzing the effects of social impacts of events on satisfaction and loyalty

Pınar Yürük-Kayapınar, Ayşe Akyol, Gülhayat Gölbaşı Şimşek · Tourism Management · 2017 · 62 citations

Customer Satisfaction, Social Impacts, Service Quality +12

McDonald's ω_t, Cronbach's α, and Generalized θ for Composite Reliability of Common Factors Structures

Gülhayat Gölbaşı Şimşek, Fatma Noyan · Communications in Statistics - Simulation and Computation · 2013 · 44 citations

Measurement Theory, Engineering, Measurement +26

The Antecedents of Customer Loyalty

Fatma Noyan, Gülhayat Gölbaşı Şimşek · Procedia - Social and Behavioral Sciences · 2014 · 42 citations · Full text

Customer Experience, Customer Satisfaction, Service Quality +12

An integrative approach to relationship marketing, customer value, and customer outcomes in the retail banking industry: a customer-based perspective from Turkey

Emine Mediha Sayıl, Ayşe Akyol, Gülhayat Gölbaşı Şimşek · Service Industries Journal · 2018 · 41 citations

Customer Experience, Customer Satisfaction, Consumer Research +16

Marketing and consumption of art products: the movie industry

Elif Ülker-Demirel, Ayşe Akyol, Gülhayat Gölbaşı Şimşek · Arts and the Market · 2018 · 26 citations

Cultural Consumption, Film Study, Consumer Research +23