Concepedia

Tony M. Dubitsky

TM

Statistics

Publications

3

Citations

332

H-Index

3

Active since

1994

Affiliations

Youngsan University(Current)

Tony M. Dubitsky is an author at Youngsan University specializing in brand management, business, and marketing.

Publications per year

1994–2003

3

Publications

3

The Relation Between Brand-name Linguistic Characteristics and Brand-name Memory

Tina M. Lowrey, L. J. Shrum, Tony M. Dubitsky · Journal of Advertising · 2003 · 141 citations

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Why liking matters

David F. Walker, Tony M. Dubitsky · Journal of Advertising Research · 1994 · 102 citations

CHANGING NEEDS FOR BRANDS

Stuart J. Agres, Tony M. Dubitsky · Journal of Advertising Research · 1996 · 89 citations

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